WHAT IS IT:
Fight the fatigue with WISHFUL’s new eye-awakening masks
“We could all do with a bit more sleep, so after creating our jawline snatching Chin-Lift Sculpting Sheet Masks, I wanted to create an eye-specific equivalent that would leave you bright-eyed and snatched AF even after a sleepless night” – Huda Kattan
Say bye to tired, sleepy eyes with WISHFUL's new launch: fatigue-fighting, magical masks that will keep you looking tight and feeling bright.
WHAT IT DOES:
Made up of a unique concoction of effective ingredients using one of our favourite labs in South Korea, these Eye Lift & Snatch Instant Sculpting Masks are infused with nature’s finest extracts: Powerful peptides and plant stem cells that lift and firm the eye area, so you can look bright-eyed in 30 minutes! Each contoured mask effortlessly sticks to the under-eye without the usual, annoying slippage. Since Eye Lift & Snatch won’t slide around your face, you can refresh those tired eyes while going about your daily business like a boss.
FORMULA:
Huda has always been obsessed with using under-eye masks to prep for her glam routine, and wanted to create a vegan-friendly, reposition-able mask specifically for the under-eyes that help fight the appearance of fatigue after long, sleepless nights.
Inspired by the brand’s cult-fave Chin-Lift Sculpting Sheet Mask that went viral last year, Huda and the team have used the same sculpting fabric and cooling active-infused hydrogel as the sell-out beauty must-have. They’re alsoloaded with Huda’s go-to natural extracts for under-eye brightness: Sweet almond oil, rose, plus hard-working peptides and plant stem cells. The collagen and elastin help improve the skin’s elasticity, while the sweet almond oil helps to brighten, leaving you glowing and snatched. But the real magical ingredient here? Native to Japan, the calanthe orchid generates eye-awakening results (literally!) as the remarkable natural extract creates an elevating and lifting effect after just one use.
HOW TO USE:
- Start with a clean, dry face
- Remove the thin plastic film from each eye mask
- Gently place onto the under-eye area and pat on the skin
- Reposition and lift as needed, then leave on for 20-30 minutes while your skin soaks up the elixir
INGREDIENTS:
Calanthe Orchid: A native flower from Japan (and the magical hero ingredient behind the masks!) known to give a lifting effect on the under-eye that rejuvenates sleepy looking eyes.
Sweet Almond Oil: Rich in nutrients and moisturizing properties to reduce puffiness and under-eye circles while improving complexion and skin tone.
Rose: Rich in vitamin C and vitamin E to help stimulate collagen and hydrate tired, dull, and dry skin.
Haloxyl Peptides: Tackles multiple skin concerns at once including dark circles, puffiness and fine lines by plumping and firming the skin, as well as improve the skin's elasticity.