Laidback beauty, you know that sort of cool girl makeup where it looks like you haven't made tons of effort but you still look incredible, well there's a secret formula to that look...

Glowy Skin + Natural Tones + Mascara = Laidback Beauty

The key is to start with a glowy base - an illuminating primer or a combination of radiance enhancer mixed with your foundation or tinted moisturiser. All over, go for more glow and less coverage and then spot conceal where needed. If you're prone to shine, but don't want to bake your face in powder then try this clever powdering hack.

Iconic London Illuminator, €35.50

GloWish Multidew Skin Tint, €36

Kevyn Aucoin Sensual Skin Enhancer, €31

By natural tones, we mean bronze, peachy or pinky tones that enhance your natural skintone on eyes, cheeks and lips. Then a little (or a lot of) mascara to enhance and define your eyes. And, it's as simple as that!

Huda Beauty Naughty Nude Eyeshadow Palette, €44.25

Freck Cheekslime Lip + Cheek Tint, €18

Iconic London Boom Lash Mascara, €24

Below we reveal the makeup artists who get this look right time and again.

Namvo

Makeup artist Namvo is known for her incredible glowing skin. This look is perfectly pretty and laidback. We love it.

Ash Walker

Model and makeup influencer, Ash Walker has nailed that doll-like makeup look. Note the white liner in her waterline that makes her eyes look bigger - clever. 

Mali Magic

Makeup artist Mali created this glowing look on Sheriza, she believes skin prep and a little foundation is key to this sort of look. For truly smooth, radiant skin exfoliation and hydration is most important. 

Katie Jane Hughes

A monochromatic look - where the colour is the same on the eyes, lips and cheeks is a cool-girl way to nail the laidback beauty look. Even with Katie's standout lashes this look still looks totally wearable.